Retention

Understand renewals, cancellations, churn and the customer groups most likely to remain loyal.

Current summary 82.4% projected renewal rate

Renewal rate 82.4% +2.6 pts

Churn rate 3.1% -0.7 pts

Renewed this month 126 +9.6%

At-risk customers 38 -11.6%

Detailed view

Retention cohorts

Cohort	Subscribers	Retention	Trend
2026 Q2	384	86.2%	Improving
2026 Q1	351	83.7%	Stable
2025 Q4	329	81.5%	Improving
2025 Q3	301	78.8%	Watch